Hi, my name is
William G. Hildebrand
I am a photographer & design enthusiast.

Skills

Monitor the progress of macro and micro trends and how they influence brands’ positioning within the fashion industry.

Concept Creation

Inspirational storytelling, creation of thematic mood-boards and development of conceptual footwear hybrids

Trend Research

Macro and product trend analysis with a focus on Activewear, Technology, and Innovation

Creative Direction

Advise on creative and product direction, and identify marketing opportunities with cultural relevancy in mind

Avid urban nomad with an eye trained to spot familiar newness and advanced color retouching skills.

Studio Photography

Experience with luxury garments, bags, accessories, and footwear

Retouching & Color Grading

Strong retouching and color correcting skills with a focus on product imagery

Editing Skills

High proficiency in Wacom pen tablet, Photoshop and Illustrator on Mac OS X

Domain and server setup, interface design and content creation for an aesthetically pleasing online experience.

Site Set Up

Creation of domain name, SEO, WordPress installation and update

E-commerce

Experience with popular e-com platforms: WooCommerce, Shopify, Prestashop, and Farfetch

Web Design

Creation of a graphic layout, pages and any additional content required

Recent Work

• Trend Forecasting Agency

ROLES & DELIVERABLES
  • Activewear Editor
  • Trend research
  • Track cultural macro trends
  • Advise on creative direction
  • Creation of seasonal color palettes
  • Creation of footwear hybrids
  • Global travel for industry events
CURRENT EMPLOYER
Fashion Snoops
LOCATION
New York City, NY
YEAR

2018 – present

• Trend Forecasting Agency

ROLES & DELIVERABLES
  • Website creation
  • Web platform management
  • Trend book sales
  • Prospect research
  • Creation of presentations
  • Trade show coverage
CLIENT
Inmouv (Groupe Carlin International)
LOCATION
Paris, FRA
YEAR

2016-2018

• Luxury Fashion Boutique

ROLES & DELIVERABLES
  • Photography (studio & editorial)
  • E-commerce manager
  • Community management
  • Sales associate
CLIENT
  • Actuel B
LOCATION
Avignon, FRA
YEAR

2014-2016

• Creative Collective

ROLES & DELIVERABLES
  • Look book photography
  • Website creation
  • Graphic design
  • Community management
CLIENT
Silence Wireless
LOCATION
Arles, FRA
YEAR

2014

A project in mind ?

REACH OUT

Explore my passion for photography

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